I don't mean to scare off people with my photo, but that's the overall them of the 38th National Marketing Conference which will be held on May 23 to 24, 2007 at the Hotel Sofitel Philippine Plaza.
The Philippine Marketing Association, the organizer of the conference, held a speaker's briefing the other night and believe me I've never been this excited for a speaking engagement. We even had a photo session after the meeting (check out my scary looking Silas look-alike photo).
I'm looking forward to attending the conference and listening to all the marketing experts. Here's a rundown of the topics:
Day 1
Customer Experience - Managing the two moments of truth in business
Marketing Strategy - Lessons learned on the road to becoming a global brand
Advertising Agencies - How advertising agencies are addressing the challenges of specialist marketing communications companies?
Media Trends - Understanding the Consumer Generated Media
Digital Marketing Trends - Unlocking the Evolution and potentials of Digital Marketing
Day 2
Global Consumer Trends - Prosumerism: The emergence of a progressive breed of consumers borne out of today's revolution in new media
New Trends in Internet Marketing - Google Marketing Secrets
Innovation Trends - Discovering the way people see Health and Medicine
Pinoy Consumers - Understanding the Filipino shopping code in Metro Manila
Media Convergence - Changing the way people see print media
Consumer - The new code on marketing evolution
Marketing Forum on Sunrise Industries - Unearthing the potentials of sunrise companies
I heard that they're raffling off a brand new car through an interesting raffle - you have to unlock the code to get a chance to win the car. Wow! I hope I get a chance to win it!
There's still time to sign-up for the conference, get in touch with Ms. Sarah Velasco at the PMA office through +632-6344890 or 636-1451.
When I was a kid I was already fascinated with data. I would leaf through the yellow pages and wonder how it helped people connect. I lived that dream and now it's no longer just about connecting, but searching and getting found. This blog is about my work as a "stitcher". There's so much we could do here at home and I am just plain happy whenever I manage to stitch people together.(Oh, BTW everything here is my personal opinion.)
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