Internet Tools for SMEs

I was privileged to address almost 200 business owners for the Chinese-Filipino Business Club last week in Binondo. It is always a pleasure to spend time with SMEs and entrepreneurs since they have an insatiable thirst for knowledge.

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Get your own

So much education is still needed to bring all Philippine businesses online (I am hoping and praying for free wi-fi all over the country! Hehehe), but I am sure with staunch warriors such as Yehey.com and Jonas there would be significant growth in this arena in the internet industry. Now that’s a lot of good news.

So, let’s say you have a business and you’d like to put some presence online, what tools should you use:

(1) Gmail – the basic form of online communication

(2) Google Apps for Your Domain – create online presence for free using Google’s different platforms – Gmail, Gtalk, Google Calendar, Google Page Creator, Google Start Page, Google Docs & Spreadsheets

(3) Drive traffic to your website through
a. Google AddURL - Submitting your URL/website address to Google
b. Google Adwords - Advertising on Google

(4) Be more interactive with your customers through blogging
a. Blogger – create your blog/online business journal
b. Picasa – share your photos free
c. Youtube – need to show off your product through demos, upload those videos on Youtube
d. Myspace – put up a Myspace page and use this for podcasts as well

Here's Eric Schmidt (Google's CEO) and Terrence Merrill talking about Google Apps -



Now that’s a lot of FREE stuff! What are you waiting for? Sign-up today.